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 Interim Position als Chief Marketing Officer

Vorbereitung und Durchführung der Markteintrittsstrategie

Deutsched MedTech Unternehmen

INDUSTRIE  Medizinischer Gehirn-Ultraschall

EXPERTISE  Marketing und Unternehmensplanung

STANDORT   Leipzig, Deutschland

  • ABOUT
    Financial consolidation to support the strategic transformation and digitalization of the Helmholtz Research Center to ensure a balanced and future-oriented cost structure Role as external interim manager with an established cross-functional project team consisting of both internal and external members Project duration on site >24 months
  • OBJECTIVES
    Financial consolidation of the Helmholtz Center to ensure a sustainable and economically viable revenue and expenditure structure Development and implementation of a holistic consolidation concept in connection with the five-year medium-term and financial planning as well as the overall strategic scientific reorientation of the Helmholtz Research Center Identification, quantification and implementation of optimization measures as a joint initiative of science and administration Efficient controlling, budgeting and quality management processes in cooperation with the finance department Best administrative support of scientific excellence by establishing new organizational structures and processes in administration
  • CHALLENGES
    Consolidation concept design and implementation in the context of a publicly owned research center following cameralistic budgeting and accounting principles Stakeholder management between the administrative and scientific community to ensure an overall successful transformation in the best interest of the center Project management and reporting structure with > 200 single projects and initiatives across various administrative and scientific research disciplines

Professional Experience

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Right Skills, Cross-Function Team, Senior Business Experts

Value Creation

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Strong CEO and Leadership

Stakeholder Management

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Functional Optimization, Strong Financial Focus

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"Establishing new technologies and methods in the healthcare market is a challenge. The combination of machine learning techniques with ultrasound technology, for the detection of brain functions like brain pulse, is a novelty that needs extensive cross-functional expertise to reach a CE product status. In addition, financing and the right stakeholder structure is an important asset for market penetration. In this project the functional and organizational restructuring led to a well-balanced company position – striving for growth."

- Frank Roth, Interim Chief Marketing Officer (CMO) -

Contact us

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Frank Roth

Principal

  • LinkedIn

Other Cases

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LUFTHANSA

Corporate Innovation

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Health Insurance

Reorientation & Reorganization

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IVD StartUp

Quality Management

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MedTech Company

Business Development

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